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Audience

Audience profile 

Radiohead's audience mainly targets those aged between 10-25 years.  Typically there are more men that listen to them due to the rock sound. Alternative Rock takes it's name from the word Independent, meaning not influenced or controlled by others in matter of opinion. The band will show they're unique and individual by dressing in different styles and portraying a certain look in order for them to be and look different from the norm.

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Music video analysis

Vampire weekends - Cousins

Interpol - Slow hands

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